‘Does behavioural science help or hinder the fight against Covid-19?’ | Cass Sunstein & Stephen Reicher
Cass Sunstein & Stephen Reicher on using psychology to deal with the coronavirus pandemic. The careful study of how ordinary people actually make decisions and how those decisions can be influenced has been at the vanguard of innovative policy thinking in the 21st century. But, during the Covid-19 pandemic, behavioural science has been deployed as never before, shaping life and death decisions by states around the world. Has it helped or hindered?
Ben Chu (The Independent) and Lizzy Burden (The Telegraph) speak to Cass Sunstein (Harvard Business School) and Stephen Reicher (University of St Andrews).
Music by Slenderbeats